Marketing leader Joe Bresler shares how data fluency, adaptability, and human connection define successful marketing careers ...
To find marketing success in 2026, work through the three fundamentals of a successful marketing plan: audience, message and ...
Despite advancements in technology, the truth is that print holds people’s attention in a way screens rarely do. Research from JICMAIL shows that a piece of addressed mail gets over two minutes of ...
Let's put a spin on how we approach digital trends in 2022. All marketers search the internet for ideas and try to keep ...
Share and Cite: Daye, B. and Zhao, F. (2025) The Impact of Social Media Marketing Strategies on Consumer Purchase Intention in the Brewery Industry in Liberia. Open Access Library Journal, 12, 1-16.
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Basics of Marketing Research
When firms want to determine what their clients want, or what kind of products they should develop, or to determine if a new product will succeed they will do marketing research to find out more ...
If you’re new to Digital Marketing (or just need a refresher), then you’re in the right place – welcome to Digital Marketing Basics. Digital marketing is such a sprawling landscape of different ...
Email marketing delivers an average ROI of $42 for every $1 spent, making it one of the most effective digital marketing channels available to businesses today. With over 300 email marketing platforms ...
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The Basics of the Marketing Research Process
When developing your marketing research it is important to follow some basic design ideas in order to make sure you are doing the best marketing research possible to help out your business or ...
SwifDoo supports basic PDF editing, but for a similar monthly fee, rival apps provide more advanced tools. The lifetime plan may be worthwhile for users with simple workflows, however. PDF editors are ...
If you’re new to marketing, it’s important to understand the basics. That’s exactly what you’ll get in this article: a comprehensive marketing 101 discussion. Let’s start. Marketing is the process of ...
As B2B buyer preferences continue to shift, it’s becoming clear that today’s content is losing its appeal. PathFactory’s recent “2024 Benchmark Report” revealed a 23% decrease in time spent on blogs, ...
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