Imagine an AI twin that runs PPC campaigns your way – optimizing and earning while you sleep. That future isn’t far off.
We’re constantly seeking ways to optimize our PPC campaigns and maximize impact. Testing is critical to this process, but traditional methods like A/B tests, incrementality evaluations and geo ...
Generative AI is a game changer for PPC marketers, offering a multitude of unique applications. Since ChatGPT’s release, AI has become a hot topic of discussion. But can generative AI be used to save ...
It is a wild job market right now, and if you’re applying for a PPC role, you’re probably feeling the pressure to stand out in interviews that are increasingly demanding and often unclear in their ...