The new Online Gaming Bill 2025 drew a sharp line between esports and money-based games, granting legitimacy to the former ...

MG Motor’s Udit Malhotra talks about marketing India’s EV category through hyperlocal campaigns, consumer-led storytelling, and personalised strategies.

The J7 is expected to focus on AI-driven innovation, new media solutions, and tech-integrated marketing tools with plans to ...

With over three decades of experience, Poitou most recently led the Digital and Technology Services practice at Alvarez & ...

With over a decade of experience in advertising sales and media, he most recently served as Group Head - Advertising Sales at ...

Titled 'Stories of Words and Phrases,' Chattopadhyay brings together stories of more than 50 words and phrases, tracing their roots, aiming to make etymology accessible.

As part of this report, findings showcased how the right platform, format, and creative, can drive substantial gains in brand ...

The brand revamp, including a redesigned logo, updated visual identity and new packaging, is intended to improve recall and ...

The Admitad report recorded a YoY growth of 15% GMV, online orders rising by 21%, while affiliate partners earned 18% more ...

Before joining Randstand India, Uthappa had previously held senior positions at Adecco, TeamLease Services, Atos, Siemens, HP ...

ShutterPop is expected to produce AI-led videos, reels, short-form content, explainer videos, product launch films, employer ...

Additionally, the agency has elevated Ashwin Palkar and Nisheeth Srivastava to Senior Executive Creative Directors, who ...