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Handy to get a reminder that WPP still makes ads, with all the tech-this-and-that following the appointment of Cindy Rose from Microsoft as its new CEO. This is for Coca-Cola's Sprite from bespoke ...
Clients have always been able to make their own ads, they didn't have to wait for AI. Placing them in the media without an ...
Cannes Lions is wasting no time in attempting to salvage its reputation after the scandal around AI fakery in awards entries.
Tech and advertiser partnerships are everywhere, but a new tie-up between Unilever and marketing agency Brandtech Group is notable for its focus on the Beauty AI Studio, a move which seems to fly in ...
Don't think Cindy Rose featured on Paddy Power's list of runner and riders for the WPP CEO job (but the Irish odds-meister can hardly be an expert on ad holding company bosses.) Rose, currently a ...
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