Gearing up for the 2026 FIFA World Cup and the 2028 Olympic Games, U.S. Soccer announced Chobani as its official nutrition ...

A new activation, a fan-favorite robot mascot, beloved celebrity spokespeople and strategic media, sports and hospitality ...

“Bringing an Xbox experience to more devices provides players more choice,” said Josh Munsee, director of integrated ...

JLR’s integrated agency review spans four brands: Defender, Discovery, Jaguar and Range Rover. The pitch covers most of JLR’s ...

What: Juszczyk first gained attention for her fashion innovation in January 2024, when global superstar Taylor Swift arrived ...

The Intangibles will work with the World Federation of Advertisers as its strategic adviser, sharing expertise on how ...

CEO and co-founder Adeela Hussain Johnson shares learnings from the pandemic and beyond that guide the travel gear brand ...

WPP has unveiled an AI tool called WPP Open Pro for marketers to plan, create and publish campaigns independently, without the help of an agency. WPP Open Pro builds on WPP Open, the holding company’s ...

The integration platform from The Marketing Cloud was designed to address generative AI pain points for agencies.

The Perplexity TV app is now a standalone offering that focuses on visual experience rather than text-based searches and results. Answers are formatted into “cards” that viewers can glance through, ...

Marketers can approach 2026 like every other campaign, with big budgets, celebrity partnerships and stadium takeovers, and ...

This week’s roster of creative marketing efforts is filled with holiday fare, with Disney+ and Mini celebrating spooky season, Cerveza Victoria’s sentimental tale in honor of Day of the Dead and Chime ...