Review has been running for most of the year. by Gurjit Degun ...

Accenture Song, Omnicom, Publicis and WPP have been battling for account. by Lucy Shelley ...

Holding company claims the tool does not replace agency work. by Lucy Shelley ...

The campaign has been created by Uncommon Creative Studio.

CTV ads could change the game for the World Cup 2026, allowing room for underdog brands among the usual favourites and ...

M&S and WPP Media's Mindshare have signed up as launch partners. by Shauna Lewis ...

To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content ...

McDonald’s celebrates the arrival of menu items from around the world to UK restaurants in this heist-inspired campaign. A cursor flashes on a blank screen to depict Apple's Mac devices as a tool to ...

The “High Gain Audio” study, presented at Tuning In by Radiocentre’s Planning Director Mark Barber and WPP Media’s EVP ...

We are, however, eternally cautiously optimistic – the return of the hostages and recent (albeit fragile) ceasefire in a war ...

To mark ISBA’s 125th anniversary this year, Campaign has invited nine leading figures from across the advertising industry to ...

Analysis of more than 1500 lift studies across WPP Media finds creator-led content through Partnership Ads outperforms ...