These days, more and more app developers are eschewing the pay-to-download business model in favor of making money from their creations in other ways. This is particularly true on Android, where users ...
AdMob is a mobile advertising company and system that, in May 2010, was acquired by Google. Some Android developers who create applications and games for Android smartphones use the AdMob advertising ...
After a lot of regulatory hubbub, Google finally closed its $750 million purchase of AdMob. Now the mobile advertising battle with Apple can commence. This mobile ad battle between Apple and Google ...
Google's mobile ad network AdMob just announced that its iPad advertising kit for software developers is now available. As you can see, there's plenty of room for innovation left: These initial ads ...
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Google has acquired AdMob (www.admob.com), a popular mobile display ad company, for $750 million. Google has already built their own platform for AdSense on Mobile devices, but this acquisition gives ...
As some of you know, my company has been actively building out iPhone apps to sell on the iTunes App Store. Some of our apps are big hits and some are not. Wednesday, we decided to try out AdMob, one ...
Google is announcing a number of updates today to its AdMob mobile ad platform — the most-requested ones, according to Jonathan Alferness (Google’s direct of product management for mobile ads), are ...
Google can strengthen its footprint in the mobile advertising space with its AdMob acquisition, an analyst says, but notes that the search giant should not apply the latter's technology only on its ...
Google on Tuesday invited Windows Phone 7 application developers to start using its AdMob advertising platform. Google released a beta SDK that will let Windows Phone 7 developers integrate AdMob ads ...
Apple’s revised ad policy ban seems to mean Google’s AdMob is barred from advertising in iPhone apps–and AdMob’s pissed about it. The company responded today. The latest developments in iAds, ...