Learn how to write a compelling marketing plan executive summary with expert tips, essential components and a template to ...

A good strategy can help a company attract new customers, communicate with them, and collect important data Elysse Bell is a finance and business writer for Investopedia. She writes about small ...

Marketing plans are key for small businesses ahead of a tough holiday shopping season. The holidays are the busiest time of year for many small retailers and other businesses. But the holidays this ...

Laura is a freelance writer specializing in small business, ecommerce and lifestyle content. As a small business owner, she is passionate about supporting other entrepreneurs and sharing information ...

With so much riding on year-end sales, small business owners can’t afford to wing it. The savviest ones, experts say, are already planning ahead — setting budgets, tightening operations and finding ...

Dallas, Texas / / September 9, 2025 / 12AM Agency AI is no longer a futuristic concept reserved for tech giants. A recent ...

Small businesses are committing more money to marketing this year than last, but surprisingly few have any confidence that their investment is paying off—even as more report using new tools like ...

As a staff writer for Forbes Advisor, SMB, Kristy helps small business owners find the tools they need to keep their businesses running. She uses the experience of managing her own writing and editing ...