TORONTO —The independent supply-side ad platform Index Exchange Inc. has announced new capabilities using Gracenote that ...

This capability allows advertisers to plan campaigns based on deduplicated reach across platforms, delivering more cost-effective campaigns, and avoiding wasted ad spend.

Index Exchange has introduced a new capability that enables show-level reporting for buyers of streaming ... Read More ...

The capability uses Gracenote’s content ID graph to deliver program-level reporting and impression verification.

Advertising Week News Blitz from OMG's Council on Accountability and Standards in Advertising NEW YORK, Oct. 19, 2023 /PRNewswire/ -- Omnicom Media Group (OMG) the media services division of Omnicom ...

RESTON, Va., July 15, 2025 (GLOBE NEWSWIRE) -- Comscore (SCOR), a global leader in measuring and analyzing consumer behaviors, today announced a multi-year partnership with HyphaMetrics, a ...

Comscore, a leading company in measuring consumer behavior, has formed a multi-year partnership with HyphaMetrics, a Data-as-a-Service firm aimed at enhancing media insights. This collaboration will ...

Underpinned by AWS agentic AI technology, Comscore's Content Measurement now offers new program-level reporting for advertisers and agencies to maximize ad spend. The post Comscore Launches Daily ...

Announcement of First-to-Market Program Level Reporting CapsAdvertising Week News Blitz from OMG's Council on Accountability and Standards in Advertising NEW YORK, Oct. 19, 2023 /PRNewswire/ -- ...