Pizza Hut is launching a text-messaging promotion called the Cheesy Hunt using TV ads just before the kickoff at Sunday's Super Bowl. The kickoff ad will contain a hidden series of letters. Cell phone ...

DALLAS After various websites, from those of professional marketing gurus to that of gossip maven Perez Hilton, picked up on Pizza Hut’s use of the truncated “The Hut,” the chain was compelled to calm ...

In the midst of a sales slump, Pizza Hut is going after rival chains Domino's and Papa John's, mentioning them by name in a new ad campaign calling itself "America's favorite pizza." The TV effort, ...