Forbes contributors publish independent expert analyses and insights. Dani Di Placido covers film, television, and internet culture. While the “gentleminions” meme isn’t the sole driving force behind ...

Across the massive corporate bulk of Sony and its endless army of well-paid professionals, a single question burns its way through every myopic discussion of marketing trends. Producers, wealthy ...

On June 16, Lyrical Lemonade's Cole Bennett tweeted that he had been given permission to use artist Yeat's music for a version of the movie's trailer. He dropped that trailer, which featured Yeat's ...

After being the sidekicks in "Despicable Me" and "Despicable Me 2," the minions are finally taking centerstage in their own movie, "Minions." While they don't really speak our language -- except the ...

"Minions" fans are turning up to theaters in suits to watch the latest movie, "The Rise of Gru." The meme that has gone viral on Twitter and TikTok is called "Gentleminions." UK theaters have ...

Disconnected groups of people across the US and UK have gathered together this past weekend, donned suits, tuxedos and other formal clothing, and headed to showings of Minions: The Rise Of Gru. It's a ...

"Minions: The Rise of Gru" earned $125 million over the four-day holiday weekend. 34% of the movie's audience in the US was between 13 years old and 17 years old. Young people participated in the ...

If you’ve spent any time on social media over the past decade, you’re likely familiar with the Minions, the adorable, rotund yellow henchmen figures popularized by Illumination Entertainment’s hugely ...

Male teenagers and young adult males are dressing up in suits, ties and even scarves — just like the character Gru — to go see the 'Minions' sequel in cinemas. By Pamela McClintock Senior Film Writer ...

The two animated Despicable Me films are most famous for two things: the song “Happy,” written for 2013’s Despicable Me 2, and the minions. For the uninitiated, the minions are a band of subverbal ...

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