If we asked you to finish the rest of the sentence "The best part of wakin' up is…" you probably wouldn't just say "Folgers in your cup," you'd sing it. That now-iconic jingle has been a constant part ...
Procter & Gamble's Folgers is tapping into social video to revamp its iconic jingle and mining customers for branded posts to do so. The company is asking fans to record themselves singing the Folgers ...
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