This is the first in a series of monthly articles where we will look at best exit deals for a ..... Fresh out of sealing the biggest private equity deal in the fast-moving consumer goods space, Vini ...

Vini Cosmetics Pvt Ltd, the maker of top-selling deodorant brand Fogg, is looking to acquire companies in Africa and South America and triple the number of its export markets to ramp up its overseas ...

India's largest-selling deo brand is constantly reinventing itself, says Sohini Das. IMAGE: Fogg's initial advertisements of 'No Gas, Only Perfume' were about how the deo's fragrance lingered on the ...

In the entrepreneurial circles in which he moves, Darshan Patel, the founder of the Gujarat-based Vini Cosmetics, has a well-earned reputation for sniffing out branding success from miles off. It’s a ...

Mumbai: India-focused investment fund WestBridge Capital is in advanced talks with Vini Cosmetics, the maker of Fogg deodorant, to pump in Rs 900 crore, valuing the Ahmedabad-based company at about Rs ...

exchange4media.com and Strategy Group, the Analytical Arm of TAM Media Research, jointly bring you a weekly column 'S-Group Insights' on Advertising Trends of different Product Categories. This column ...

Sequoia Capital, the largest investor in Vini Cosmetics, said the maker of Fogg deodorants crossed Rs 500 crore in turnover in FY15, a 10-fold increase since the company started four years ago, and is ...

Kolkata: ITC Ltd has smelt its first major success in the personal care business by becoming the second largest player in the deodorant space in a year of its foray overtaking deep-entrenched rival ...

A television commercial for Fogg deodorant by The Womb, an advertising agency set up by former Ogilvy & Mather executives earlier this year, topped the ad reach index in the Mint-Ipsos-TVAdIndx survey ...