The Next Social Wave: The Top 6 Predictions That Will Shape Social Media Strategies In 2026

From the rise of virtual influencers to the convergence of short-form video and UGC, here are six predictions that will shape ...
Forbes

5 Social Media Advertising Trends You Need To Know Now

Pay-per-click (PPC) advertising is well and truly becoming the go-to advertising type for brands of all sizes for its return on investment and ability to scale up and down, along with quick turnaround ...
adexchanger

Advertisers, Brace Yourselves: The Era Of Paid, Ad-Free Social Media Is Here

Ad-free subscriptions are coming to social media. Snapchat was actually one of the first social platforms to offer a monthly subscription, starting in 2022. Its $3.99 Snapchat+ plan provides ...
Entrepreneur

AI Is Transforming the Workplace — Including Social Media Marketing. Here’s How Businesses Can Actually Use It.

AI adoption in business functions surges, with 34% of tasks now machine-performed as of 2023. Advanced AI tools to transform social media management for SMEs, enhancing customer engagement and ...
Advanced Television

Report: Social media increasingly important for brand discovery

According to Digital 2025, global social media user identities now stand at 5.24 billion, an increase of 4.1 per cent over the past 12 months. The typical internet user spends 2 hours and 21 minutes ...
Radio Ink

Study: Radio Ads Double the Impact of Social Media Advertising

How much power does a social media ad have? A lot more with radio behind it, according to a new study by iHeartMedia’s Critical Mass Insights, revealing how radio advertising significantly influences ...