Consumers are looking for convenience, quick service and venues to share their stories. Last year, Adidas gave them just that, teaming up with mobile retail platform NewStore to launch the Glitch app ...

While the history of modern football is sprinkled with game changers that never really gathered steam – the Golden Goal, a World Cup in Qatar and Thierry Henry's punditry career – one brand has ...

Adidas Football is bringing in the next phase of its history with an unorthodox approach: a new, exclusive application that allows users to customize their own cleats. The adidas GLITCH app, crafted ...

An evolution of the original adidas NMD silhouette, the XR1 variation returns in a women's exclusive two-pack dubbed the "Glitch Pack." Collegiate Blue and grey takes on the runner are highlighted by ...

adidas Football has today revealed the latest skin for the GLITCH football boot with the introduction of the Initiator Pack. Available in Firm Ground, Soft Ground and Turf versions, Initiator is the ...